Smart Money

July 17, 2015 by Craig DePole

Audience: Executive Leadership

Video Length: 87 minutes

Come evaluate your organization's fundraising strategies to see where you'll get the best return on your investment. Learn to increase your revenue from individual donors through monthly giving, major gifts, planned giving and more. Hear about effective ways to grow your community of supporters and build stronger donor relationships in a multi-channel environment to optimize your future fundraising. After all, keeping the future strong is everyone's goal. This is a presentation from the 2015 Best Friends National Conference.

About Craig DePole

Craig is a senior vice president at Newport Creative, a national direct-response fundraising agency specializing in animal welfare, social services and other sectors. For 20 years, Craig has worked with nonprofit executives and leaders to provide creative solutions for their organizations’ fundraising challenges. Through strategic planning, multi-channel engagement and data analysis, Craig has helped organizations raise many millions of dollars to fulfill their important missions. Over the years, Craig’s work has received more than a dozen awards for direct marketing excellence, including most recently two Gold Maxis for Best Friends’ innovative campaigns. He actively volunteers in the industry, he has written articles for fundraising publications, and he is a frequent speaker at conferences. Craig is a native of California, where he got his start in fundraising. He and his wife and three kids live in Maryland with their adopted dog, Vinny.


 

Comments

Content you may be interested in

Adopted pets are rescued by love, saved by shelter medicine

February 9, 2017

If you’ve adopted a pet from an animal shelter or rescue group, you know how powerful the bond is that exists between the pet and their human family. You’re also probably aware of the efforts made by shelter and rescue staff and volunteers to make sure you and your pet found each other. What you… Learn More

Advances in pet databases can help your shelter or rescue group get more pets adopted

February 8, 2017

The technological revolution of the last 25 years has had a profound impact on the animal welfare industry. Things we now take for granted, like websites that display our organizations' services and adoptable pets, pet-search databases such as Petfinder.com and Adopt-a-Pet.com, more robust and easy to use animal sheltering software solutions, and the rise of… Learn More

Best Practice Strategies for Redefining Animal Sheltering

February 2017 by Dr. Sara Pizano

Hear a fresh perspective with regards to the way animals may enter the shelter and key practices that help the most leave alive, all by working smarter, not harder. Learn More