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Maddie's Newsletter |
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Current edition |
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Feature 2 Maddie's Fund Marketing Contest Winners KittyKind Inc. and Senior Dogs of Oregon were the top winners in our 2007 Marketing Campaign contest. KittyKind, a rescue organization located in Murray Hill Station, New York, focuses on placing "Extra Special" cats with disabilities who are blind, FIV-positive, and even paralyzed. KittyKind uses a multi-faceted approach to placing these pets including newsletters, website, and online venues such as MySpace and Facebook. To learn all about their comprehensive marketing strategies, read their submission for the marketing campaign contest (large pdf files may take some time to download). For the most part, the dogs that come to Senior Dog Rescue have at least one strike against them. But the tireless volunteers help these seniors find new homes. A grant from Maddie's Fund will enable them to expand their adoption network area, create a video to be shown to businesses interested in sponsoring pets' medical expenses, and increase the number of foster homes by helping with expenses. To learn more about the Senior Dog Project, read their submission for the marketing campaign contest (large pdf files may take some time to download).
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