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4 fundraising tips your animal organization needs to know

September 19, 2017

Pretend you don’t work for your animal organization, but just heard about it on Facebook. Maybe you read that there was an urgent need for funds to repair damage from a fire, or to buy a new spay/neuter van, or pay the veterinary expenses of an injured pet. Whatever the reason, click over to your… Learn More

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One simple mistake to avoid when applying for a grant

January 11, 2017

Applying for a grant  can be overwhelming — so overwhelming some animal shelters or rescue organizations miss out on money for reasons that can easily be avoided. Like this one: During Maddie’s Fund’s last innovation grant application period, we had over 400 applicants, but awarded grants to only 67 recipients. The reason wasn’t lack of… Learn More

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Fundraising: Startup and Beyond - Part 1

Maggie LynchJanuary 2017

Learn what you will need to raise funds effectively when you're a new or relatively small organization. Learn More

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Fundraising: Startup and Beyond - Part 2

Maggie LynchJanuary 2017

Part two of this workshop covers issues faced by organizations as they grow larger, diving deeper into the details of creating an overall funding strategy. Learn More

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Shelters and rescue groups can get a head start on planning with this free tool

January 7, 2016

This tool can help you find great animal welfare events to attend, create interesting social media content, and get a jump on budgeting, kitten season, and preparing for fire, flood, mud and storm season. It’s the 2016 ASPCAPro Planning Calendar, and it’s free for you to download! How’s that for a Happy New Year tip?… Learn More

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Where to Begin: Fundraising Basics

Sandy ReesJuly 17, 2015

Fundraising: The right people, the right time, the right message, is it as simple as that? Learn More

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Smart Money: Wise Investments for a Secure Future

Craig DePoleJuly 17, 2015

Where can your fundraising efforts reap the biggest rewards? Find out in this presentation from Best Friends National Conference! Learn More

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Raising Funds Digitally: Navigating the Online and Email Worlds

Sue CitroJuly 17, 2015

Increase your reach through the power of online and email fundraising! Learn More

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Light Their Fires: Motivating Donors

Angie Moore and Jeff NickelJuly 17, 2015

Do you know what your donors want, why they are involved and what their expectations are of your organization? Find out! Learn More

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Fundraising's Hidden Power: Making Every Donor Count

Tim CrumJuly 17, 2015

Want to learn how to build lasting relationships with donors, ask for more money, get your donors to find other donors, and build a volunteer team devoted to asking for money? Learn More

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Granted: Identifying, Applying for and Managing Grant Funds

Amanda PearceJuly 17, 2015

Are you intimidated by the grant proposal process? Don't be!
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Medical Treatment for Cats on a Shoestring Budget

Ellen Jefferson, DVM, and Jordana MoerbeFebruary 2015

Austin Pets Alive! Medical Clinic treats thousands of cats a year, many who are straight off of the euthanasia list because of medical conditions such as feline leukemia, FIV, renal disease, hepatic lipidosis, skin problems, viral diseases, and trauma. They save them all and this session is about how they do it.
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DIY: Building a Nice Cattery on a Shoestring

Bruce Walker, PhD and Bob BreezeFebruary 2015

Desperate for cat adoption facilities but not enough funds to get a building?  Build out "habitats” in your local pet store or vet clinic! Learn More

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Marketing 2.0

Diane BlankenburgFebruary 2015

How do you get name recognition on a limited budget? What image do you want to create? What puts you on the map? What is the purpose of your marketing materials? Learn More

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Fundraising 1.0: Grass Roots Fundraising

Lindy Hardin and Katy BryantFebruary 2015

San Antonio Pets Alive! started in 2012 with some financial help, but the organization had to quickly get on its feet to raise the rest of the funds needed to save 5,000 animals.  The presenters share what they did to hit the ground running, what worked, what didn’t work as well as expected and how to divide and conquer.   Learn More

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Fundraising 2.0: From Grass Roots to a Multi-Million Dollar Organization

Diane BlankenburgFebruary 2015

Austin Pets Alive! (APA!) started off as a very grassroots organization, raising every dollar through word of mouth.  Five years later, APA! has grown and the needs of fundraising have, too.  This presentation addresses how to plan for bigger funds. Learn More

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How to Keep Your Newsletters Out of the Spam Folder

Amy StarnesFebruary 2015

Email management and marketing is much more than simply opening a free Gmail account. You need a strategy and an email marketing platform.  Learn More

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Cats and Capacity for Care, Part 1

Kate Hurley, DVM, MPVMMay 2014

What if there was a magic wand we could wave over animal shelters to increase cat adoptions while cutting daily care costs, reducing stress for staff, creating a more welcoming environment for volunteers and visitors, and dramatically improving the health and welfare of shelter cats? It's not quite as easy as a magic wand, but Capacity for Care (C4C) can have these benefits and more. Learn More

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Cats and Capacity for Care, Part 2

Kate Hurley, DVM, MPVMMay 2014

In part 2 of Cats and Capacity for Care (C4C), the good news is that it can apply to any shelter, small or large, rich or poor, open or limited intake. Attaining Capacity for Care in the shelter frees resources to invest in building C4C in the community as well. Learn More

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The Dollars and Sense of Sheltering: A Tool for Financially Evaluating Your Shelter's Programs

Nicole Olynk Widmar, PhDAugust 2013

Sheltering isn't just about good intentions. It's about planning and developing programs that have a good chance of keeping animals healthy and happy, as well as maximizing adoptions and lifesaving. Learn More